Date:
2024-2025
Media produced:
film, reel, social media coverage, photos
Client:
Koncept Kolarski










The Bałtyk-Bieszczady Tour is one of the most iconic ultra-distance cycling races in Poland, organized by Koncept Kolarski. The 1008 km route stretches from the Baltic coast to the picturesque Bieszczady Mountains, and participants must complete it non-stop within a set time limit. It’s a challenge for the most determined riders who want to test their limits.
During this year’s edition, we had the pleasure of producing a film documenting the race starts, which took place over two days. We captured everything — from the cyclists’ preparations to the emotions at the starting line. After the second day, we quickly edited and delivered a highlight video almost immediately after the starts concluded. For two days, we also covered the event on Instagram, creating dynamic photo stories, including both camera shots and drone footage that showcased unique perspectives.
Our coverage focused on the riders’ preparations, the tension before the start, and the first moments of their struggle on the route.

The whole experience was an incredible adventure — we met many fascinating people and heard inspiring stories. Working on the Bałtyk-Bieszczady Tour allowed us to create content that reflects the spirit of this unique event, filled with passion and determination.









































Collaborating on the legendary Bałtyk–Bieszczady Tour ultracycling event was a truly special experience for us — both in 2024 and during its anniversary edition in 2025. For the organizer, Koncept Kolarski, we provided full social media coverage throughout the event, creating dynamic, engaging live content.
We edited photos on the go to craft storytelling materials, produced an event-day reel, and created a longer film documenting the race — featuring interviews with riders and organizers.




































Our fast production workflow allowed us to deliver finished materials on the same day, which is crucial for events of this scale. This comprehensive media package gave the organizers peace of mind, freeing them to focus on other key aspects of the race.

























The 2025 season also brought another collaboration with Koncept Kolarski — during the Pierścień Tysiąca Jezior (Ring of a Thousand Lakes) race, set on the scenic routes of Warmia and Masuria. The event had a uniquely family-like, laid-back atmosphere — something we captured perfectly through our visuals and the warm color grading used in post-production. We produced full, lively photo and video coverage that conveyed the emotions, landscape beauty, and spirit of the ultramarathon.
After the season, we also created a series of social media reels featuring the event’s organizer answering frequently asked questions — a format that enriched communication and effectively supported participant recruitment for future editions.





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